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Janssen Darzalex

That’s My Word  

A NEUPLOT production for Janssen featuring D.L. Hughley

Comedian and cultural voice D.L. Hughley leads this intimate campaign spotlighting the impact of multiple myeloma on Black communities.

Through candid interviews with families of iconic musicians lost to the disease, we created powerful docu-spots about care, legacy, and the promises we make to one another.

A real talk campaign rooted in truth, memory, and community connection.